Marketing Tips & Ideas
Our thoughts and musings...
How to develop a marketing strategy for your business
As a small or mid-size business owner, you may be wondering how to develop a marketing strategy that will help your business grow. There are a few key things to keep in mind when creating your marketing strategy. First, you need to identify your target audience. Who...
SEO vs. SEM: What is the Difference and How Does it Affect your Business
Every business wants to rank #1 on search engines, but we all know it isn't easy to achieve. There are two main ways to accomplish this goal – SEO and SEM. First, let me explain each acronym, and then we will discuss the differences between the two. Next, I'll explain...
How to write copy that sells
Copywriting is a skill that can be learned, and if you're able to write persuasive, interesting and compelling sales copy, you can be well on your way to a successful career in marketing or advertising. In this article, we'll discuss the basics of good copywriting and...
Why Blogging is Relevant to B2B Companies?
Think about the different marketing channels for your company. What are your main goals? Retaining new customers and keeping your current customer base? How does each marketing channel acquire new leads for your sales team? Currently, you have a website to showcase...
Crucial Google Tools to Grow Your Wire Harness Business and any Business
Google is the most important search engine in the United States, controls over 85% of ALL internet searches. Whether your customers are searching on their desktop, mobile phone, or tablet, Google is most likely the search engine your customers will use.
Social Media – Why is it so complicated? 6 Tips and Tricks to make your life easier
I’m constantly being asked can you tell me why is Social Media so important for my B2B business? I sell… fill in the blank here… It has nothing to do with Social Media. I always answer, everything has to do with Social Media. All business should have a presence on...
Marketing, What??? What is Marketing? My Story.
I still remember when I fell in love with this word called Marketing. I never even considered or knew I could make this a career. I was 30 years old and had a secretarial certificate and worked my way up to become an Executive Assistant to multiple executives in a...
Our Recommendations
15 Marketing Strategies That Inspire Strategic Thinkers (via Inc.com)
Here are 15 marketing strategies that will definitely spark your creative energy. Source: Inc.com