by Christine Siebert | Dec 13, 2022 | Article, Blog
As a small or mid-size business owner, you may be wondering how to develop a marketing strategy that will help your business grow. There are a few key things to keep in mind when creating your marketing strategy. First, you need to identify your target audience. Who...
by Christine Siebert | Nov 3, 2022 | Blog
Every business wants to rank #1 on search engines, but we all know it isn’t easy to achieve. There are two main ways to accomplish this goal – SEO and SEM. First, let me explain each acronym, and then we will discuss the differences between the two. Next,...
by Christine Siebert | Apr 25, 2022 | Blog
Copywriting is a skill that can be learned, and if you’re able to write persuasive, interesting and compelling sales copy, you can be well on your way to a successful career in marketing or advertising. In this article, we’ll discuss the basics of good...
by Christine Siebert | Feb 7, 2022 | Blog
Think about the different marketing channels for your company. What are your main goals? Retaining new customers and keeping your current customer base? How does each marketing channel acquire new leads for your sales team? Currently, you have a website to showcase...
by Christine Siebert | Apr 23, 2021 | Article, Blog
I’m pretty sure that most people are familiar with Google as a search engine that can easily find answers to all questions (possibly a little ambiguous questions) and of course, to find businesses and products. I know before I do anything, I check with google for the...
by Christine Siebert | Sep 25, 2018 | Blog
I’m constantly being asked can you tell me why is Social Media so important for my B2B business? I sell… fill in the blank here… It has nothing to do with Social Media. I always answer, everything has to do with Social Media. All business should have a presence on...